
Olympics judging may be in dispute but the TV ratings are pure gold for NBC. Last week, when gymnast Carly Patterson became the first American woman to win the all-around since Mary Lou Retton in 1984, viewership topped 31 million.
Between the events and races, NBC is churning out a constant stream of packaged “Olympic Moments” — the personal stories of athletes that are designed to pull hard at the heart-strings.
Writer John Kenney imagines just how these television moments might be created behind the scenes. His op-ed piece, “And Now, Another Olympic Moment,” appeared in today’s The New York Times, and is read tonight by Meghna Chakrabarti, Sean Cole, and Chris O’Connor.
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