WBUR.ORG
Support WBUR Receive e-Newsletter
On Point Logo

Spacer
Spacer

Younger (and Younger) Beauty Consumers  
Aired: Monday, March 10, 2008 11-12PM ET


Photo: Clara Natoli/Morguefile
By guest host Jane Clayson

A big sister's nailpolish and eyeshadow. Mom's high heels. Rites of passage--and good fun--for many young girls.

But these days, girls are digging deep into their piggybanks and hitting the malls. Glitter products, pedicures, mini-makeovers.

These tweens, as they're called, are now spending $51 billion of their own pocket money. And marketers, sponsoring birthday parties and sleepovers, are eager to know what a girl wants -- at age 10 and 8, even as young as 6.

This hour, On Point: When little girls become beauty consumers, and how young is too young.

Guests
Spacer
·Camille Sweeney, contributor to The New York Times, her article "Never Too Young for That First Pedicure" appeared on February 28
· Samantha Skey, senior vice president of strategic marketing at Alloy Media and Marketing in New York
· Jeanne Brooks-Gunn, professor of child development and education at Columbia University, and director of the National Center for Children and Families
· Joan Jacobs Brumberg, professor emerita at Cornell University and author of "The Body Project: An Intimate History of American Girls"



Spacer
Spacer Spacer Spacer
Debrief
Spacer
Democratic Insider Ted Van Dyk | Listen
Spacer
Democratic insider Ted Van Dyk looks back on 40 years of wheeling and dealing in his new book "Heroes, Hacks and Fools."

Guest
Spacer
·Ted Van Dyk, former political advisor to Hubert Humphrey, George McGovern, Jimmy Carter, and Paul Tsongas, and author of "Heroes, Hacks and Fools: Memoirs From the Political Inside"
· Jack Beatty, On Point news analyst and senior editor at The Atlantic Monthly


Spacer Related Links
Spacer
Arrow "Heroes, Hacks and Fools: Memoirs FRom the Political Inside"

Spacer Spacer
Spacer
Spacer
spread the word
 Digg This
del.icio.us
gather






Copyright © 2008 Trustees of Boston University. All Rights Reserved
RSS (v2.00)



Spacer
Spacer



Sponsor




Related Links

Spacer
Arrow "Never Too Young for That First Pedicure" by Camille Sweeney (NY Times, Feb. 28, 2008)
Arrow National Center for Children and Families
Spacer
Spacer Spacer
Extra Spacer Spacer
Spacer
Talk About It ...
Spacer
How does marketing affect the girls in your household?


Spacer Spacer
Bottom


Latest News

   




Spacer Spacer
Spacer